Archive for category Blogging for landscapers
Is a Question and Answer Section Appropriate on Your Website?
Posted by Yaacov in Advertising, Blogging for landscapers on July 20th, 2009
Over at Garden Observer I’ve put together a section where users can ask any gardening or landscaping question to be answered by an expert or other knowledgeable users.
When potential landscaping customers come to your site, they aren’t always dying to hire you and only you. Driving around town they see dozens of landscapers. Online there are even more itching to get their business.
Imaging if they came to your site, found you’ve offered tons and tons of help to people needing advice and found that you are truly an expert who loves what he’s doing. Who’s going to get the landscaping job once it gets bid out?
So start offering great advice on your site. Someone else already is.
P.S. Do you want a free business account on gardenobserver.com? I’m giving them out for a limited time.
Helping Landscapers Reach Locally
Posted by Yaacov in Advertising, Blogging for landscapers on July 13th, 2009
Have you ever had to break the news to a client about a plant they found online or tv, but doesn’t grow anywhere near to where they live?
It’s hard finding good landscaping information online that can be used reliably. State Cooperative extensions have lots of great information, but they don’t always deal with what you are selling commercially.
I’m launching a new site this month called Garden Observer. The idea is to organize gardening and landscaping information on a local basis so where ever you are, you’ll easily find just what you need.
For landscape business owners like yourself, I’ve set up a special type of user account which lets you post articles, showcase your best work and reach out to prospective clients in your area. You’ll be able to setup a profile for your business, get listed in our directory and receive leads based on the services you provide. We handle all the hard work of setting up web servers and driving traffic to your pages. Sign up now and you’ll even get a free guide to writing landscaping articles for the web including the top topics people are searching for right now.
If you need additional help with marketing and advertising ideas (not just limited to the web) I’m always available for help. Just ask.
What Should Landscapers Blog About This Summer
Posted by Yaacov in Blogging for landscapers, Email Newsletter on June 13th, 2009
Using Amazon’s Mechanical Turk, I asked people what they’d like to see their landscaper blogging about this summer. Here are 5 things they said:
- Weeding–what to do when you have a big problem with overgrown weeds Plants that will make you stand out from your neighbors but are easy to maintain Green products for the lawn-the most environmentally safe fertilizers and treatments
- Projects that you’re working on with pictures of your work. Different stores you like to work with. Tools or techniques you would recommend.
- 1. Weekly timetable of what do to to treat the lawn/grass/flowers during the su mmer. 2. Environmentally friendly ways to take care of the lawn without harmful chemicals. 3. A comparative review of different types of mulch, including which is best and why.
- 1. In the summer, the landscaper should blog about how to maintain a healthy lawn. When and how much water is required? What type of fertilizer and when it should be applied. 2. Many people have summer vegetable gardens. Although it is not technically a landscaping function, clients would appreciate gardening tips. A landscaper can also give advice on fruit tree spraying and pruning. 3. What plants are drought resistant and keep looking great in the heat?
- I live in Florida – it’s so hot and there’s been no rain and we can only water once a week. Is my grass going to die? It’s so brown !! Make a list of what plants / flowers / bushes can take direct sun, should be in the shade etc. Does a landscaper charge different prices depending on what time of the year it is? Give some ball-park figures. People might be surprised at the number
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| 1.Weekly timetable of what do to to treat the lawn/grass/flowers during the su mmer. 2. Environmentally friendly ways to take care of the lawn without harmful chemicals. 3. A comparative review of different types of mulch, including which is best and why. |
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